Digital Marketing for Exporters through Social Media | Avani Agrawal |

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  • Instructor
    Dr. Avani Agrawal
  • Duration 
    5 Mins 47 Sec
  • Languages

A few more words about this Video

Welcome back to another video in the series - ‘Digital Marketing in International Business’ by JBS Academy. In previous videos of this series, we have already learnt about the basic concept of Digital Marketing, its benefits to exporters, importance of Website – E-presence, Content marketing, LinkedIn Marketing Strategies, SEO - Search Engine Optimization, Video Marketing Strategies, E-mail Marketing Strategies and B2B portals for business growth. Today in this video, we will learn about another important aspect of digital marketing i.e. Social Media Marketing Strategies.

International business involves targeting people who are outside one’s own country and that makes social media inevitable for exporters to stay in touch with the target group of people. In today’s video, Dr. Avani Agrawal, Instructor, JBS Academy Private Limited, guides on Social Media marketing strategies to increase one’s export business. She explains how to identify target group of people or the target audience for your business and how social media platform can help you in this. Dr. Avani Agrawal further guides about the various social media platforms available and how to choose the appropriate social media platform based on category of products one deals in. At the end, learn about the three important things one needs to focus on, when one does social media marketing.

To learn in detail about Social Media marketing strategies to increase your export business, do watch the video.

Hope the series – ‘Digital Marketing in International Business’ helped you to learn and enhance your knowledge on Digital Marketing and these videos help you to grow your export business.
To watch more videos related to the Export Import,  International Trade,  International trade fair, Shipping industry, Freight Forwarding industries, Port Management, Customs Clearance, Supply Chain Management and many more topics related Logistics sector be connected with the JBS Academy YouTube channel.