Digital Marketing for Exporters Importance of Content Marketing | Dr. Avani Agrawal

Write your awesome label here.
  • Instructor
    Dr. Avani Agrawal
  • Duration 
    6 Mins 13 Sec
  • Languages

A few more words about this Video

In this series - ‘Digital Marketing in International Business’ by JBS Academy, we have already learnt in our previous videos about the basic concept of digital marketing, its benefits to exporters and importance of website. In today’s video, we will learn about another important aspect of digital marketing i.e. ‘Content Marketing’.

As you would be now aware about the basics of digital marketing, important of website but incase you are unaware about how to create information on website or social media pages, the video will help you.

In this video, Dr. Avani Agrawal, Instructor, JBS Academy Private Limited, explains in detail about content marketing and its usage for international business. The video begins with the basic concept of content marketing. One can further learn in details about the various important aspects one needs to consider before one develops content i.e. where the audience are, which social media platform they are using, which content marketing audience would prefer to watch, information and stories in your content, language of content, etc. Lastly, we learn about a checklist that one needs to understand before one focus on content marketing. To learn in detail about content marketing, do watch the video. To further learn on other topics in Digital Marketing, keep watching……